Adidas | COPA SHOWCASE

Studio A – CG Production team interprets visual possibilities against physical properties and goes beyond reality to show what “Impossible is nothing” looks like. In doing so, we enrich the story and amplify the expression, creating a work that stays and inspires, offering an original point of view. We use it to create value, not noise. CGI is a tool, not a medium. It is always used in harmony with the message and creativity, thus we create powerful and authentic works. All of our products have a story worth telling. We filter it, polish it, make it shine. We reinforce the message by reducing clutter and communicate it with hierarchy and clarity.

Directed by adidas Studio A – CG Production

Production

Senior Project Manager: Stefan Niemela

Senior CG Producer: Arran Royle

Senior Design Digital Creative: Maarten Apeldoorn

Creative

3D Artists: Andreas Böinghoff, Jan Elsner, Tobias Szabo, Lasse Lauch

3D Modeling/Shading: Lars Korb, Maximilian Müller

Audio: Jochen Mader/Zenthing.tv

Management

Director Digital Creative: Richard Askin

Senior Portfolio Manager: Luke Welch