Victoria’s Secret – Bombshell 15 – Year Anniversary
Client: Victoria’s Secret
Campaign: Bombshell – 15 Years
Role: Film Direction / Production / Creative Development
Film I – The Transformation
The first movie serves as a symbolic rebirth. It begins with the explosion of the old Bombshell bottle – a homage to the past. The new bottle emerges from the old one, radiant and refined. The sequence is intense and elegant, emphasizing the evolution of the fragrance while representing its timeless design. “A legacy shattered. A new icon born.”
Film II – The Bloom
Set in an field of flowers, the second film evokes the heart of Bombshell’s composition. Surrounded by lush peonies, the new bottle stands as a natural extension of its vibrant ingredients. The sun-drenched tones and soft florals encapsulate Bombshell’s radiant energy and iconic femininity. “Where confidence blooms, Bombshell shines brighter than ever.”
Progress
SET DEVELOPMENT
Usecases
